Fast-Moving Consumer Goods
What are Fast-Moving Consumer Goods? Fast-Moving Consumer Goods (FMCG), consumer packaged goods (CPG), or convenience goods are products sold quickly and at a relatively low cost. These items are typically consumed quickly, replaced frequently, and have a short shelf life. Examples of FMCG Products Key Characteristics of FMCG The FMCG Industry The FMCG industry is … Read more